10.08.2012

Narrative: When Graphic Plays Beyond Narrative

We live in a world visual pollution. H5 understood this an satirized it in Logorama. Exaggerating the idea of commercial and other graphic elements really forces the viewer to think about how often they actually see these graphics. He described how he was able to connect logos to the normal environment, the few I noticed were tmobile as trees and the French's logo as a beach flag. When it come to expressing a narrative these graphic elements can really help. These symbols are something every one can recognize seeing them in such a different context can make them impactful. We already see these graphic and we attach them to their natural habitat so they add context to the narrative though those inherited ideas. Driving a narrative on its own without knowledge of the imagery is difficult guide, so use of recognizable graphic elements can be useful.

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