8.30.2012

Narrative: Big Think Series (Part One)

   I believe it is to ready in the development to try even decide what to "call" it. Art movements have almost always been named after time has passed to be able to see in retrospective. Post-modernist didnt know they were doing post-modern art they were doing contemporary art which is basically what is happening with motion graphics now.  As mention it is still growing and developing there is a possibility that it will be split in to 3 different categories which in my opinion it already has. its too restrictive to name it either motion graphic, animation, or branding when there so many varieties of works out there.
    Lets take motion graphics and define it, motion means to have movement, and graphic means visual image usually to express information. So logically, motion graphics means to express information with moving images. Animation can be defined basically as a sequence of successive images but to me things that I consider animation usually carry a story. Then finally, there's branding, which is usually for promotional promotional purposes. Each are very different but can actually be mixed together branding/motion graphic, animation/branding, even all three together. So I don't see a reason to call it something just enjoy making it!

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